Ashley Kleckner is head of Global Enterprise Sales at Impossible Foods, leading our most strategic accounts. Ashley joined Impossible Foods in 2016 on the newly created go-to-market team. Since bringing the first Impossible Burger to market, she has held a number of roles including leading our national rollout with world-renowned chefs as director of marketing, setting product guidelines as head of consumer experience, creating new sales functions and launching with some of our largest customers.
Before joining Impossible, Ashley was on the Global Product Management team at PayPal, a leading technology platform company enabling digital and mobile payments. At PayPal, Ashley managed product integration for the acquisition of Xoom, a company facilitating the digital transfer of money internationally. She also worked on new product innovation for a wide range of high-profile customers and internal product introductions.
Prior to PayPay, Ashley was a project manager at The Culinary Edge, an innovation consulting firm specialized in helping established and high growth restaurant and food companies design or re-think their product strategy. In this role, Ashley managed client relationships from business development to new product development and implementation.
Ashley began her career at Ketchum, a PR agency in the food B2B practice, where she created marketing programs and sales strategies for food organizations including the U.S. Potato Board, DIRECTV, and ConAgra Foods.
Ashley has an MBA from UC Berkeley’s Haas School of Business, and her Bachelor’s Degree from UC Berkeley, where her honors thesis focused on the ethics and efficacy of cause related marketing. Ashley is based in the San Francisco Bay Area.
